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Westminster Communities Of Florida Wins Gold, 5 Awards In 2021 National Mature Media Awards Program

July 9, 2021

Westminster Communities Of Florida  Wins Gold, 5 Awards in 2021 National Mature Media Awards

Westminster Communities of Florida was a winner in the 30th Annual National Mature Media Awards Program. The program, presented by the Mature Market Resource Center, a national clearing-house for the senior market, recognizes the nation’s finest marketing, communications, educational materials, and programs designed and produced for older adults. 

The organization was pleased to receive a Gold Award for its “Westminster Sings What The World Needs Now (Is Love)” social media campaign, in the category of Social Media. This video, which featured nearly 50 residents and team members representing our 22 communities, is a heart-warming antidote to the hardest days of the COVID-19 pandemic.

The video is still available on Westminster’s YouTube channel for viewers to enjoy — go to https://youtu.be/8FhSpfMu_QI.

In addition, Westminster Communities of Florida was recognized with awards for: 

  • The rebrand of the Westminster Communities Foundation, which received a Bronze Award in the category of Marketing and Advertising Campaigns. This campaign of brochures, flyers, personalized donor cultivation materials, recognition gifts and more has contributed to the successful launch of a major new campaign focused on donor recruitment for our charitable foundation. We congratulate the Westminster Communities Foundation team.

  • A campaign offering advice to our team members who graduated high school and college, “Seniors 2 Seniors,” was recognized with a Bronze Award in the category of Social Media. We asked residents what advice they might give, and then captured them offering it and shared it on social media, as well as our internal CCTV systems. Enjoy the video and get their advice on Westminster’s YouTube channel at https://youtu.be/d4fzkMIP8Io

  • To help provide the most up-to-date information on the COVID-19 pandemic to our residents and their family members, we created a special “Coronavirus (COVID-19) Resources” online guide. These web pages contained a variety of information about how residents and their families could stay safe, support each other and our communities, and even a fun kids’ activity pack for summer, when camps and day cares were closed. The COVID-19 guide was recognized with a Bronze Award in the category of Web-based Resource/Tool. These resources are still available and up-to-date at https://www.westminstercommunitiesfl.org/coronavirus-news-and-resources

  • Our “Thank You Team Members” campaign, celebrating our team members for their heroic work of caring for vulnerable residents during the COVID-19 pandemic, received a Merit Award in the category of Marketing and Advertising Campaigns. It consisted of a campaign of signs, banners, recognition gifts, online graphics, social media posts and more. We congratulate our Human Resources and Creative teams for their work on the campaign.

Those involved with the art direction, design and copywriting for the campaigns were Nicole Muller, Vice President of Sales and Marketing; Wes Meltzer, Director of Marketing and Communications; Katherine Peters, Director of Sales, Chris Ware, Creative Services Coordinator; Natalie Rooney, Creative Design Specialist; and Sydney March, Social Media Specialist.

“We were delighted and honored to have been selected for these awards,” Meltzer said. “Our Creative Team does amazing work. The recognition of the Mature Media Awards just confirms it for us. Westminster Communities of Florida was pleased to take part in the 30th anniversary of the Mature Media Awards program, and very happy with the results.”

The entries were judged by a distinguished panel of mature market experts from across the United States for overall excellence of design, content, creativity and relevance to the senior market.

About Westminster Communities of Florida: Westminster Communities of Florida serves more than 7,000 residents in 22 communities throughout Florida who are in search of an enlightened, fully integrated, person-centered approach to health and wellness. Since 1954, we've been Florida's best choice in active senior living. Find out more about how you can Live Well. Be Happy. at a Westminster community – visit our Web site at www.WestminsterCommunitiesFL.org or call 407-839-5050.


Signature Recipes to Light Up Your Fourth of July

July 1, 2021

In celebration of Fourth of July, the Westminster Dining Services team brings you five of their Signature Recipes to enjoy with family and friends! The delicious recipes include Grilled Burgers and Toppings, Buffalo Puppies, Spicy Coleslaw, Tomato, Strawberry & Watermelon Salad and Raspberry Lemonade. You can download the entire recipe book by clicking on the cover image or each individual recipe below.

Open the recipe (PDF)

Our Signature Grilled Burgers & Toppings

Our Signature Buffalo Puppies

Our Signature Spicy Coleslaw

Our Signature Baked Potato Salad

Our Signature Tomato, Strawberry & Watermelon Salad

Our Signature Raspberry Lemonade


Signature Recipes to Enjoy this Father's Day

June 18, 2021

In celebration of Father's Day, the Westminster Dining Services team brings you five of their Signature Recipes to enjoy with your family! The delicious recipes include a Sweet Tea-Brined Chicken, Lemony Green Bean Pasta Salad, Chopped Salad with Steak, Chicken and White Bean Salad with Citrus Vinaigrette and a Strawberry Cheesecake Dessert Salad. You can download the entire recipe book by clicking on the cover image or each individual recipe below.

Open the recipe (PDF)

Our Signature Sweet Tea-Brined Chicken

Our Signature Lemony Green Bean Pasta Salad

Our Signature Chopped Salad with Steak

Our Signature Chicken and White Bean Salad with Citrus Vinaigrette

Our Signature Strawberry Cheesecake Dessert Salad


Westminster Woods on Julington Creek Breaks Ground on Construction of New Memory Care Building

May 27, 2021

The ceremonial turning of the shovels, from left to right, Brian Tenney, Executive Director; Cyndi Stevenson, Florida State Representative; CEO Terry Rogers; Dr. Joan Hodges, Chair of the Resident Council; and the Rev. Dwight Bayley.

After a ceremonial turning of the shovels, construction set to begin on new Memory Care building, featuring 32 apartments and dedicated spaces for support of residents with Alzheimer’s and dementia

Today Westminster Woods on Julington Creek broke ground on its new Memory Care building, following Thursday’s ceremonial turning of the shovels. This new development will feature 32 apartments for Assisted Living residents with Alzheimer’s and dementia with dedicated, specialized amenities and spaces to support these residents.

The new Memory Care building is an expansion of the Life Plan Community, which serves more than 400 residents with Independent Living, Assisted Living, Memory Care, Nursing Care, Rehabilitation and more. Residents will receive Memory Care and Assisted Living services in spaces custom-designed to support their needs. It will feature innovative and sustainable building features, designed as a set of small, secure neighborhoods with spacious private apartments, a memory garden and more. 

The groundbreaking is just the latest phase in enhancing the Life Plan Community, and signals the ongoing commitment of Westminster Woods on Julington Creek to serving senior adults throughout greater Jacksonville, and to provide excellent choices in living options for today’s older adults. The Memory Care building was designed by THW Design of Atlanta, and will be built by Welbro Building Corp. of Maitland, Florida. 

Westminster Woods on Julington Creek Executive Director Brian Tenney offered a warm welcome to the attendees, who included current residents, Westminster Communities of Florida executive leadership and board members, and special guests. Tenney said, “Over the years, Westminster Woods on Julington Creek has taken the opportunity to expand how we provide living options for our residents. We all know someone with dementia. There is a growing demand for intentional services to meet the individual needs of seniors with cognitive impairment, in a safe and comfortable environment.”

“Today is a special time,” said Terry Rogers, Chief Executive Officer of Westminster Communities of Florida. “We are here celebrating a couple of things. Firstly, we are recognizing hope and renewal after a year of pandemic. It is just wonderful, seeing new things starting, after what we have been through. Secondly, it represents growth for us. This means that we will innovate. It will be state-of-the art. We will also create new care models for those older adults living with Alzheimer’s and dementia.”

Rogers added, “This is going to be a tremendously special opportunity to meet the needs of those who need us. The construction is a really significant investment in this campus, and it’s only the first one that we will have, for years to come. We will be supporting hundreds of jobs over the next few years in construction, and then in operation, when we open it to new residents. I can’t wait to see today’s shovel turning become reality.”

Dr. Joan Hodges, Westminster Woods on Julington Creek Resident Council Chair, celebrated the arrival of the new Memory Care building as helping to create the future of the community. “As this building rises from the ground, it carries with it the hopes and dreams of the current residents and those who will hopefully live in this space in the future,” Hodges said. “Together, our community will continue to grow, while still preserving the naturally beautiful landscape that is Westminster Woods on Julington Creek.”

State Representative Cyndi Stevenson, an honored guest, expressed her gratitude to the residents and team members of Westminster Woods on Julington Creek. Stevenson said, “It has been an honor to know people who work here, who have come here to live and to create their lives together, and create communities within the community. I am grateful to see all of your faces today, and I am looking forward to a great new year. Thank you.”

As part of the program, a blessing for the building and the community was also offered by the Rev. Dwight Bayley, a resident at the community.

Following the program, Bayley, Hodges, Rogers, Stevenson and Tenney participated in the ceremonial turning of the shovels. Construction is anticipated to begin in the coming weeks, with site work already under way.

To learn more about Memory Care, Independent Living, Assisted Living or Nursing Care at Westminster Woods on Julington Creek, call (904) 287-7300.


Preparing for the 2021 Hurricane Season

May 21, 2021

This year, the hurricane season begins June 1 and will last through November 30. Be sure to check your emergency kit for anything you need this season, including water and non perishable food. Starting May 28 and continuing through June 6, you can buy items tax free in Florida.

Read our Hurricane Preparedness Guide below for more info and an emergency supply kit checklist.

2021 Hurricane Preparedness Guide


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